The Role

The ideal candidate will be responsible for branding and growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

 

Responsibilities

  • Maneuver digital marketing campaigns through all areas of the project life cycle
  • Clearly understand and implement digital marketing campaigns which fit client needs
  • Provide analytical reporting of campaigns to stakeholders
  • Maintain calendars, budgets, and analytic tools to track campaigns and communicate plans and results internally and with external partners
  • Work closely with sales and solution teams to implement GTM campaigns based on the needs of targeted buyers across relevant segments to ensure the right messaging for the right audience
  • Develop new strategies to increase touch points within a customer’s journey to optimize conversion rates
  • Work cross-functionally with Sales and others to continuously improve lead scoring, qualification, and quality, as well as lead follow-up process

Requirements

  • Bachelor's degree or equivalent
  • A minimum of 5 years experience in a digital marketing or B2B marketing position
  • Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
  • Resourceful self-starter, comfortable working autonomously with a strong sense of urgency and work ethic
  • Experience with SEO and SEM Strong written, verbal and collaboration skills
  • Nice to have: Content marketing/ copywriting experience

Benefits

  • Competitive compensation package and staff stock options
  • Working in a cutting-edge field of blockchain solutions
  • Exposure and opportunities to work on the core systems for the core products
  • Medical Coverage 
  • 5-days Work

 

How to apply:

Please send your CV/resume and expected salary to rowena.wong@innoblocktech.com

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